“Emerging technologies driving disruptive innovation, many yielding transformational benefits, must be prioritized for investigation, even though the ‘buzz’ and expectations for them are just on the rise.” – Gartner, Use Cases Harness Emerging Technologies to Deliver Delightfully Disruptive Customer Experiences
How are you keeping up with disruption in the industry?
This question resonates with merchants globally—from luxury to fast fashion to off-price—as most are challenged to meet consumer expectations, anticipate future demand, and make the right investments and decisions throughout the merchandising cycle.
Given the circumstances retail is in today, the technology available to help businesses become digitally enabled provider[s] of unified retail commerce is, as Gartner so accurately highlighted, “yielding transformational benefits.”
As an example, retailers are expected to use AI to hone the accuracy and speed of human decision making well beyond current levels by 2020.
And 2020 is RIGHT around the corner.
As such, we wanted to share some final insights from our recent Q&A with Aéropostale’s SVP of Planning & Allocation, Karen Walter, who shared plenty on how her team is incorporating emerging technologies (like advanced analytics!), as well as:
- A new approach to the Merchandise, Planning, and Allocation process (Part One)
- How new technologies are blended with existing business process (Part Two)
- Why and how Aéropostale adopted analytics in today’s retail environment (Part Three)
At the end of the Q&A, we gave retailers a chance to submit their own questions to Karen, which we outlined below! We hope her responses help provide some clarity on any looming questions you may have on Aéropostale's newly AI-enabled merchandising process or strategies you may be considering at the moment.
Also, feel free to access to full webcast Q&A video here for more context!